When I decided to go freelance, I wanted to have a coherent visual language that was representative of me and my work. It is important for me that in every form of communication, online & offline, the same visual language reappeared and is linked to me as a freelance illustrator.
My personal brand is inspired by a variety of different things such as my real-life experiences, personal interests, street art, living in NYC but most importantly by the mail that connected me, my family and friends when I was abroad.
I felt like this design system of the post, postcards, stamps, cards envelopes... was a perfect framework to work with for my own personal brand. It gives me an opportunity to express myself as an illustrator who thinks further than just a pretty picture, and it also allows me to create something tangible linked to me personally.
Feel free to get in touch in any way if you have any questions, would like to collaborate on a project or just grab a coffee/beer, I'm all ears.